THE CHALLENGE
Our client Amey was setting up a new business in the UK called Mobility Hub. With this new service came the request for a new style and identity under the umbrella of the Amey brand guidelines. We needed to find a creative solution in-keeping with the theme of ‘future views of cities and connectivity’.
THE SOLUTION
Fitting the futuristic subject matter, isometrics were a perfect choice to show an in-depth visualisation, and create three-dimensional scenes that provide a more real-world view.
Amey’s isometric mobility hub showcases more than one transport solution in one place, alongside other amenity spaces. We also produced other street-scene visualisations within the same style to give further contextualisation.
It was fantastic working with Amey to create a new style and identity for their Mobility Hub. Isometric illustrations were the perfect way to articulate a modern and sustainable approach to transport in cities.
Dave Stroud, Lead Designer for this project