A series of posters to explain the annual service plans of Balfour Beatty Living Places (BBLP) working in partnership with the Herefordshire County Council.
Sector: Public Infrastructure
Category: Document Design
Working alongside the client, we distilled a large amount of information categorised under the 14 contract service areas, which outlined how BBLP planned to maintain the public spaces in Herefordshire. One of the challenges of the project was systematically presenting the information-rich content throughout the set of posters, in an easily understandable format that engaged with the multi-stakeholder audience.
The resulting solution was driven by geometry and colours to create a series of designs that complement each poster in the set. By using icons, visual markers, and a consistent grouping of information, the readers are able to navigate around the posters with ease, and digest the content of various complexities.