A collection of branded tender documents bidding for the Battersea Power Station Development, presented in custom design packaging for a unique and memorable user experience.
Category: Packaging and Document Design
With a tight deadline of two weeks, we designed, formatted and produced a set of five printed documents to present the bid solutions in easily digestible formats. A colour coded navigation system and strong site photography helped users to find information quickly. We adopted a high-end, glossy magazine feel to capture the client’s vision for the power station redevelopment.
An important element of the project was to give the end-users a unique experience when they evaluated the submission documents, and thus ensuring the bid was memorable. To achieve this, a custom box was produced to package the printed and digital versions of the bid, enhancing the premium vision of the tender.